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Scooping Success: Case Studies

Driving Hygiene Technology Company's Success During COVID Outbreak

Background

For a Swiss company that specialized in applying its proprietary anti-microbial technology to different industries. They faced a significant challenge during the onset of COVID-19. With their certifications from the Free University of Berlin and the University of Arizona, they applied their technology to face masks and received recognition for their product’s ability to inactivate and/or destroy the COVID-19 virus.

Key Challenges

While they were already supplying face masks to governments, corporates, and distributors, they wanted to take advantage of the direct-to-consumer market by offering their face masks through their own e-commerce website and marketplaces like Amazon.

Limited experience in B2C e-commerce

Navigating Amazon marketplace guidelines

Scoop’s Actions

Scoop Global assisted this client with:

  • All Amazon marketplace growth:
    Campaign management, brand registry, A+ management, early reviewer program enrolment, vine enrolment, lightning deals, promotions, coupons, business discounts, quantity discounts, bundling, outlet deals, store insights, and brand store setup.
  • Scoop’s 28-part checklist:
    This ensured that all new products were listed and existing listings were optimized according to changing Amazon guidelines.
  • Provided daily support activities such as vigilance on stranded, suppressed, blocked ASINs and unblocking of such incidences.
  • Resolved over 500 cases in the EU and over 300 cases in the USA, each representing a unique incident that required Amazon intervention for resolution and involved one or multiple follow-ups by Scoop before completion.
  • Helped unblock listings that were blocked due to poor customer feedback and provided insights to the client team, so that they avoid such blocks in the future.
  • Set up brand-stores and A+ content with ongoing advice on required content and branding, uploaded videos, performed market research, and communicated methods to improve product content based on trends and customer feedback.
  • Verified content for unproven claims, whitelisted products with Amazon Account Manager, and provided training, instructions, and detailed information literature for their employees.
  • Developed, launched, managed and optimised 7 of their Shopify based webshops.

The Result

MORE SUCCESS STORIES

and reviews with a sharp decline in sales after transitioning from 3P to 1P on Amazon US

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Sustainable Rice Brand sees 150% Sales Increase in 3 Months

Hygiene Tech Company’s
E–commerce Success During COVID Outbreak

Scooping Success: Case Studies

Driving Hygiene Technology
Company's Success During
COVID Outbreak

Background

For a Swiss company that specialized in applying its proprietary anti-microbial technology to different industries. They faced a significant challenge during the onset of COVID-19. With their certifications from the Free University of Berlin and the University of Arizona, they applied their technology to face masks and received recognition for their product’s ability to inactivate and/or destroy the COVID-19 virus.

Key Challenges

While they were already supplying face masks to governments, corporates, and distributors, they wanted to take advantage of the
direct-to-consumer market by offering their face masks through their own
e-commerce website and marketplaces like Amazon.

Scoop’s Actions

Scoop Global assisted this client with:

  • All Amazon marketplace growth:
    Campaign management, brand registry, A+ management, early reviewer program enrolment, vine enrolment, lightning deals, promotions, coupons, business discounts, quantity discounts, bundling, outlet deals, store insights, and brand store setup.
  • Scoop’s 28-part checklist:
    This ensured that all new products were listed and existing listings were optimized according to changing Amazon guidelines.
  • Provided daily support activities such as vigilance on stranded, suppressed, blocked ASINs and unblocking of such incidences.
  • Resolved over 500 cases in the EU and over 300 cases in the USA, each representing a unique incident that required Amazon intervention for resolution and involved one or multiple follow-ups by Scoop before completion.
  • Helped unblock listings that were blocked due to poor customer feedback and provided insights to the client team, so that they avoid such blocks in the future.
  • Set up brand-stores and A+ content with ongoing advice on required content and branding, uploaded videos, performed market research, and communicated methods to improve product content based on trends and customer feedback.
  • Verified content for unproven claims, whitelisted products with Amazon Account Manager, and provided training, instructions, and detailed information literature for their employees.
  • Developed, launched, managed and optimised 7 of their Shopify based webshops.

The Result

MORE SUCCESS STORIES