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Scooping Success: Case Studies

Transforming Home Textiles Brand's B2C Sales in the EU and UK

Background

For a multinational Home Textiles conglomerate valued at USD 3 billion. They area world leader in home textile, paper, stationery, and FMCG. They manufacture the largest range of terry towels and wheat straw-based paper globally. Learn how Scoop Global helped a leading home textiles brand break into the B2C marketplaces, streamlining processes, and rapidly improving sales performance in the EU and UK.

Key Challenges

The brand faced challenges in navigating the B2C e-commerce landscape, resulting in stranded inventory and limited sales.

Stranded inventory in Amazon FBA warehouses

Limited experience in B2C e-commerce

Scoop’s Actions

Scoop Global assisted this client with:

  • Streamlined supply chain management
  • Optimized pricing and marketing strategies
  • Improved content and listing quality
  • Guidance through Amazon’s KYC process

The Result

Within a few months, the brand’s towel products reached the top five of the bestselling “Towel Sets” and “Bathroom Towels” categories , practically becoming number one in the “Towel Sets” category. Their products were fourth in the “Bathroom Towels” category.

They also managed to get the “Climate Pledge Friendly” badge by uploading the “MADE IN GREEN by OEKO-TEX” certification. 

Scoop was also given the additional responsibility of managing all their marketplace accounts: Amazon Vendor Central, Amazon Seller Central, eBay, Kohls, BBB, Mercatalyst, Blair-Sheets, Blair by Bluestem, Lowe’s, SAM’s Club, Overstock, Ruelala, Zulily, Wayfair, and Bluestem. 

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Scooping Success: Case Studies

Transforming
Home Textiles Brand's
B2C Sales in the EU and UK

Background

For a multinational Home Textiles conglomerate valued at USD 3 billion. They area world leader in home textile, paper, stationery, and FMCG. They manufacture the largest range of terry towels and wheat straw-based paper globally. Learn how Scoop Global helped a leading home textiles brand break into the B2C marketplaces, streamlining processes, and rapidly improving sales performance in the EU and UK.

Key Challenges

The brand faced challenges in navigating the B2C
e-commerce landscape, resulting in stranded inventory and limited sales.

Scoop’s Actions

Scoop Global assisted this client with:

  • Streamlined supply chain management
  • Optimized pricing and marketing strategies
  • Improved content and listing quality
  • Guidance through Amazon’s KYC process

The Result

Within a few months, the brand’s towel products reached the top five of the bestselling “Towel Sets” and “Bathroom Towels” categories, practically becoming number one in the “Towel Sets” category. Their products were fourth in the “Bathroom Towels” category.

They also managed to get the “Climate Pledge Friendly” badge by uploading the “MADE IN GREEN by OEKO-TEX” certification.

Scoop was also given the additional responsibility of managing all their marketplace accounts: Amazon Vendor Central, Amazon Seller Central, eBay, Kohls, BBB, Mercatalyst, Blair-Sheets, Blair by Bluestem, Lowe’s, SAM’s Club, Overstock, Ruelala, Zulily, Wayfair, and Bluestem.

MORE SUCCESS STORIES